Talking about the best global design would raise issues against and between competing innovative products regarding not only aesthetics (the overall appearance) but also, the manufacturing processes, product’s use and importance, and of course, cost. We could say, that an iPod by Apple is way better than a CD-R King MP4 because of the functionality, elegant design and a huge memory of the former (having 80 gig storage capacity) compared to the latter (having only 2 gig expandable memory). But we also know very well that the iPod of Apple is quite a “hole in our pockets” as it has a selling price of $250 or Php11, 000 (if conversion rate is $1 = Php44.00) making the iPod truly expensive. In the Philippines, the majority would rather buy a CD-R King MP4 that costs just about Php2, 500 (like my friend did) for the plain reason that you get to listen to music the same way you do with an iPod plus, the cheaper multi-media player also supports .avi files (for watching videos) and can open photos in .jpeg, .jpg and .gif formats. 

Meanwhile, the 2008 International Design Excellence Awards (IDEAs) Gold winner, the Flip Video Ultra camera of Smart Design and Pure Digital Technologies could be a dismay to some flamboyant person in favor of a more “aesthetically speaking” gadget – sleek in design so as to flaunt it like an accessory wherever he go. Bruce Nussbaum of Businessweek magazine commented that “other winners were not beautiful…” and then he added, “…but simply sensible,” pertaining to the video camera. To put it side by side with a Xacti C5 by SANYO, also a camcorder, the FVU camera won due to a flip-out USB key (on its side), transferring images and videos fast and direct to your computer rather than you use too many or “too-long-to-get-entangled” cables. 

From these comparisons, I conclude that many products: furniture, gadgets, jewelry, office accessories, advertisements, etc, are affected by industrial design to maintain sales. They are commodities significant not only to consumers but furthermore, to the manufacturing corporations when the world is run by money. If people buy machines that would help their workload be easy and light then they would do so regardless of the machines’ form. But if two objects different of style and appearance would operate the same way, the consumers would definitely prefer the attractive one. The cost is also of the essence because money matters. So, being whether a professional or student industrial designer, he/she should put into consideration ergonomics - putting attention to the characteristics of a person handling the product and to the thing itself (especially its shape) for an effective and safe interaction, a friendly-user interface, reliability, easy to maintain objectivity, material to manipulate or use, as well as an inexpensive manufacturing process that would give high quality to the product and moreover, to the design to achieve its aspired recognition to be chosen and be included on those best in global design.

       There’s a saying, “Don’t settle for anything less, but only the best, because the consumers won’t.”